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Yoto
Edtech · London, United Kingdom · Founded 2015
Screen-free audio platform to play music, stories and more for kids MoreLess
Yoto is a company that specializes in creating interactive audio experiences for children. The core product is the Yoto Player, a screen-free audio device designed for kids to engage with educational and entertaining content. Yoto Cards, which are compatible with the Yoto Player, provide a wide range of audio content including stories, music, and educational material. The company also offers a Yoto App, which allows users to access content without needing a Yoto Player. Yoto primarily serves parents and guardians looking for safe, screen-free entertainment options for their children. Operating in the children's educational and entertainment market, Yoto employs a direct-to-consumer business model, selling its products through its website and select retailers. Revenue is generated through the sale of Yoto Players, Yoto Cards, and app subscriptions. The company offers free shipping on orders over $40 within the USA and charges a $10 shipping fee for smaller orders. Yoto has been recognized in various media outlets for its innovative approach to children's entertainment and education.
Keywords: interactive audio, children's education, screen-free, Yoto Player, Yoto Cards, Yoto App, direct-to-consumer, educational content, entertainment, innovative.
Talent graph
Yoto's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Yoto has talent and traffic
team presence
Market sentiment
What the market is saying about Yoto
An AI-synthesized read of the highest-engagement posts about Yoto on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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