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Yoto

Edtech · London, United Kingdom · Founded 2015

Screen-free audio platform to play music, stories and more for kids MoreLess

Yoto is a company that specializes in creating interactive audio experiences for children. The core product is the Yoto Player, a screen-free audio device designed for kids to engage with educational and entertaining content. Yoto Cards, which are compatible with the Yoto Player, provide a wide range of audio content including stories, music, and educational material. The company also offers a Yoto App, which allows users to access content without needing a Yoto Player. Yoto primarily serves parents and guardians looking for safe, screen-free entertainment options for their children. Operating in the children's educational and entertainment market, Yoto employs a direct-to-consumer business model, selling its products through its website and select retailers. Revenue is generated through the sale of Yoto Players, Yoto Cards, and app subscriptions. The company offers free shipping on orders over $40 within the USA and charges a $10 shipping fee for smaller orders. Yoto has been recognized in various media outlets for its innovative approach to children's entertainment and education.

Keywords: interactive audio, children's education, screen-free, Yoto Player, Yoto Cards, Yoto App, direct-to-consumer, educational content, entertainment, innovative.

Valuation $100–250M
Revenue $100–500M
Headcount 100–500
Total funding $10–50M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Yoto and the history behind them.

Talent graph

Yoto's talent

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Team profiled 24 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

17 investors on Yoto's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 2 investors entered at this stage
Emerge Education
Global Founders Capital
Series A 14 investors entered at this stage
Acton Capital
Katie Marrache
Benedikt Körling
Lucas Paul
MPL Ventures
Sir Hossein Yassaie FREng, FIET
JamJar Investments
Volker Hirsch
We Are Human
Paul von Hinueber
Mark O'Donoghue
Chan Zuckerberg Initiative
Burda Principal Investments
DNS Capital
Series B+ 1 investor entered at this stage
HSBC UK

Global footprint

Where Yoto has talent and traffic

Workforce by country
12 countries with
team presence
🇬🇧 United Kingdom80.9%
🇺🇸 United States9.3%
🇦🇺 Australia1.7%
🇫🇷 France1.7%
🇸🇬 Singapore1.2%
Top 5 of 12 shown

Market sentiment

What the market is saying about Yoto

An AI-synthesized read of the highest-engagement posts about Yoto on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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