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Skuid

Marketing · Chattanooga, United States · Founded 2013

Provides enterprise software solutions MoreLess

Skuid, an acronym for Scalable Kit for User Interface Design, was established in 2013 by founder Ken McElrath. McElrath's career has consistently been at the intersection of design and technology, with early experience in graphic design, Mac expertise, and marketing, followed by ventures in cloud education management and technology services. This background in solving diverse business problems across multiple industries ultimately led to the creation of Skuid. In January 2024, Skuid was acquired by Nintex, a company specializing in process intelligence and automation, to enhance Nintex's application development capabilities. Following the acquisition, Skuid's products continue to be available and supported.

Skuid operates as a low-code application development platform, designed primarily for businesses using Salesforce. It functions as a toolkit that enables companies to build and deploy custom business applications with little to no coding, aiming to increase user adoption and productivity. The platform allows users to create bespoke user interfaces and experiences, addressing the common issue of standard enterprise software not meeting the specific needs of its users. Its clients are typically operational leaders and their teams who need to develop purpose-built applications quickly. The business model is subscription-based, with tiered pricing plans that include 'Builder,' 'Essential,' 'Growth,' and 'Enterprise' options.

The core of Skuid's offering is its cloud-based, drag-and-drop application composer. This platform enables users to connect to various data sources, including multiple Salesforce orgs, REST, OData, and SQL databases, and unify the data within a single user interface. Key features include visual data modeling, a logic framework for creating business rules, and a library of over twenty-five drag-and-drop UI components for designing application layouts. Skuid provides a Design System Studio for creating custom themes to match company branding without writing CSS. While it is a low-code platform, it also offers code extensibility through Javascript for developers who require more advanced customization. The platform is delivered as a managed package within a Salesforce environment, leveraging the existing data model without needing external databases unless specified.

Keywords: low-code application development, no-code platform, Salesforce app development, UI/UX platform, application customization, data integration, process automation, digital experience platform, Nintex, Ken McElrath, custom business applications, drag-and-drop builder, Salesforce AppExchange, user interface design, adaptive UI, application adoption, visual data modeling, enterprise software, app composer, workflow automation

Talent graph

Skuid's talent

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Team profiled 19 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

4 investors on Skuid's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 3 investors entered at this stage
Series B+ 1 investor entered at this stage
Marlin Equity Partners

Global footprint

Where Skuid has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States72.7%
🇨🇦 Canada18.2%
🇲🇦 Morocco9.1%
3 countries shown

Market sentiment

What the market is saying about Skuid

An AI-synthesized read of the highest-engagement posts about Skuid on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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