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Scentbird

Wellness Beauty · Franklin Township, United States · Founded 2013

Monthly subscription service that revolutionizes the way everybody discovers fragrance and beauty MoreLess

Scentbird operates in the fragrance subscription market, offering a unique service where customers can choose from a wide range of designer perfumes and colognes. For a monthly fee of $15.95, subscribers receive an 8 mL bottle of their chosen scent, which is delivered directly to their door. This bottle is designed to last approximately one month, providing around 140 sprays. The company targets fragrance enthusiasts who enjoy trying new scents without committing to full-sized bottles. Scentbird's business model is based on a recurring subscription fee, ensuring a steady revenue stream. The company also collaborates with luxury brands, offering a curated selection of high-end fragrances. By leveraging a subscription-based model, Scentbird ensures customer retention and predictable cash flow. The service is particularly appealing to millennials and Gen Z consumers who value variety and convenience. Scentbird also emphasizes data security and privacy, using robust measures to protect customer information. The company operates primarily in the United States and aims to expand its market reach through strategic partnerships and marketing initiatives.

Keywords: fragrance subscription, designer perfumes, monthly delivery, 8 mL bottles, luxury brands, recurring revenue, customer retention, millennials, Gen Z, data security.

Valuation $50–100M
Revenue $100–500M
Headcount 100–500
Total funding $10–50M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Scentbird and the history behind them.

Talent graph

Scentbird's talent

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Team profiled 24 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

14 investors on Scentbird's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 11 investors entered at this stage
Entrepreneurs Roundtable Accelerator
Y Combinator
Scrum Ventures
TMT Investments
FundersClub
SGH Capital
Soma Capital
500 Global
Ludlow Ventures
Vaizra Investments
Tikhon Bernstam
Series A 3 investors entered at this stage
Goodwater Capital
Rainfall Ventures
The Garage Syndicate

Global footprint

Where Scentbird has talent and traffic

Workforce by country
37 countries with
team presence
🇺🇸 United States45.5%
🇪🇸 Spain7.4%
🇷🇺 Russia6.8%
🇺🇦 Ukraine3.4%
🇬🇪 Georgia3.4%
Top 5 of 37 shown

Market sentiment

What the market is saying about Scentbird

An AI-synthesized read of the highest-engagement posts about Scentbird on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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