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Sama

Robotics · San Francisco, United States · Founded 2008

Sama is a global leader in providing ethical data annotation and model evaluation solutions for AI applications, including computer vision and generative AI MoreLess

Sama is a global leader in providing ethical data annotation and model evaluation solutions for computer vision, generative AI, and other major AI applications. The company serves 25% of Fortune 50 companies, including industry giants like GM, Ford, Microsoft, and Google. Sama operates in the artificial intelligence market, focusing on minimizing the risk of model failure and reducing the total cost of ownership through its enterprise-ready ML-powered platform. The business model revolves around delivering actionable data insights via proprietary algorithms and a highly skilled team of over 5,000 data experts. Sama generates revenue by offering these specialized services to large enterprises that require robust and reliable AI models. As a Certified B-Corp, Sama has also pioneered an impact model that leverages market forces for social good, significantly improving employment and income outcomes for individuals facing barriers to formal work. To date, the company has helped over 65,000 people lift themselves out of poverty.

Keywords: ethical AI, data annotation, model evaluation, computer vision, generative AI, ML-powered platform, Fortune 50, proprietary algorithms, B-Corp, social impact.

Talent graph

Sama's talent

Book a demo to see the people
Team profiled 23 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on Sama's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 6 investors entered at this stage
Rubio Impact Ventures
BlueCrest Capital Mangament
La Caisse
Salesforce Ventures
Vistara Growth
First Ascent Ventures

Global footprint

Where Sama has talent and traffic

Workforce by country
27 countries with
team presence
🇰🇪 Kenya79.6%
🇺🇬 Uganda12.8%
🇺🇸 United States1.9%
🇨🇦 Canada1.4%
🇨🇷 Costa Rica0.8%
Top 5 of 27 shown

Market sentiment

What the market is saying about Sama

An AI-synthesized read of the highest-engagement posts about Sama on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Sama on the full Dealroom platform

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