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RetailMeNot

eCommerce & Marketplaces · Austin, United States · Founded 2009

Coupon Codes, promotional codes and Discounts MoreLess

RetailMeNot, Inc. is a multinational company that operates a collection of coupon websites, including its flagship RetailMeNot.com and the UK-based VoucherCodes.co.uk. Founded in 2009 and headquartered in Austin, Texas, the company provides a digital savings destination for consumers looking for discounts.

The company's primary service is to offer a wide range of savings opportunities, such as online and in-store coupons, promotional codes, and cash-back offers. These deals are accessible through its websites, a mobile app, and a browser extension, making it easier for shoppers to save money on their purchases.

The business model is centered around driving traffic and sales to a vast network of retail partners. By connecting its user base of savvy shoppers with retailers, RetailMeNot earns revenue, likely through commissions on sales generated through its platform. The company serves a broad market of online and brick-and-mortar retailers across various sectors, helping them to attract and retain customers.

Keywords: digital coupons, promo codes, cashback offers, affiliate marketing, e-commerce, online savings, retail discounts, consumer savings, mobile coupons, browser extension

Talent graph

RetailMeNot's talent

Book a demo to see the people
Team profiled 122 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 1 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

5 investors on RetailMeNot's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Series A 2 investors entered at this stage
Austin Ventures
Adams Street Partners
Series B+ 3 investors entered at this stage

Global footprint

Where RetailMeNot has talent and traffic

Workforce by country
6 countries with
team presence
🇺🇸 United States88.2%
🇨🇦 Canada4.4%
🇫🇷 France2.9%
🇧🇩 Bangladesh1.5%
🇮🇳 India1.5%
Top 5 of 6 shown

Market sentiment

What the market is saying about RetailMeNot

An AI-synthesized read of the highest-engagement posts about RetailMeNot on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See RetailMeNot on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.