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Partnerize

Marketing · Newcastle upon Tyne, United Kingdom · Founded 2010

Online marketing technology provider based on a suite of performance marketing products and services MoreLess

Partnerize is a leading provider of partnership automation solutions, catering primarily to B2B2C brands. The company operates in the digital marketing and affiliate marketing sectors, offering a comprehensive platform that enables brands to discover, recruit, optimize, and manage partnerships. Partnerize's business model revolves around a pay-for-outcome approach, ensuring that clients only pay for successful conversions and engagements. This model is particularly appealing to brands looking to maximize their marketing ROI while minimizing upfront costs. The platform also includes features for payment processing, brand safety, and fraud prevention, making it a one-stop solution for partnership management. Partnerize serves a diverse range of clients, from large enterprises to smaller businesses, helping them turn their partnership channels into profit centers. The company generates revenue through subscription fees and performance-based commissions, aligning its success with that of its clients.

Keywords: partnership automation, affiliate marketing, B2B2C, digital marketing, pay-for-outcome, brand safety, fraud prevention, recruitment, optimization, profit center.

Valuation $100–500M
Revenue <$1M
Headcount 100–500
Total funding $50–100M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Partnerize and the history behind them.

Talent graph

Partnerize's talent

Book a demo to see the people
Team profiled 32 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 7 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on Partnerize's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 2 investors entered at this stage
Series B+ 4 investors entered at this stage
HSBC Innovation Banking
Mithril
GP Bullhound
Accel-KKR

Global footprint

Where Partnerize has talent and traffic

Workforce by country
10 countries with
team presence
🇬🇧 United Kingdom42.4%
🇺🇸 United States41.7%
🇦🇺 Australia8%
🇮🇱 Israel2.2%
🇯🇵 Japan1.4%
Top 5 of 10 shown

Market sentiment

What the market is saying about Partnerize

An AI-synthesized read of the highest-engagement posts about Partnerize on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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