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Behalf

Fintech · New York City, United States · Founded 2011

Empower your business customers with Behalf’s flexible financing solutions. It's a #cashflow revolution. #B2Bpayments MoreLess

Behalf is a dynamic startup that aims to revolutionize the financial landscape for small and medium-sized businesses (SMBs). Recognized as one of the fastest-growing startups in Israel, Behalf provides on-demand cash flow solutions to businesses that often struggle with access to working capital. This lack of capital can severely limit their ability to grow, innovate, and create jobs. Behalf steps in to fill this gap by offering affordable credit options tailored to the unique needs of these businesses.

Operating primarily in the United States, Behalf serves a diverse range of clients, from small local shops to larger enterprises. The company's primary market consists of SMBs that produce nearly half of the goods and services in the U.S. economy and are responsible for two out of every three new jobs created. Despite their significant contributions, these businesses often face financial constraints that hinder their growth.

Behalf's business model is straightforward yet effective. The company provides businesses with the ability to increase their purchasing capacity by offering them credit lines. This allows businesses to manage their cash flow more efficiently, enabling them to make necessary purchases without the immediate financial burden. Behalf makes money by charging interest and fees on the credit it extends to these businesses. This model not only helps businesses grow but also ensures a steady revenue stream for Behalf.

In summary, Behalf empowers businesses by providing them with the financial tools they need to succeed. By offering on-demand cash flow solutions, Behalf helps businesses overcome the barriers posed by limited access to working capital, thereby fostering innovation and job creation.

Keywords: SMB financing, cash flow solutions, affordable credit, working capital, business growth, financial empowerment, U.S. economy, job creation, innovation, credit lines.

Valuation $100–250M
Revenue $10–50M
Headcount <100
Total funding $100–500M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Behalf and the history behind them.

Talent graph

Behalf's talent

Book a demo to see the people
Team profiled 39 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

17 investors on Behalf's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Jonty Hurwitz
Series A 7 investors entered at this stage
Spark Capital
Sequoia
Vintage Investment Partners
Ron Suber
Maverick Ventures Israel
Victory Park Capital
MissionOG
Series B+ 9 investors entered at this stage
Viola Growth
Viola Ventures
Maverick Ventures
Viola Credit
Soros Fund Management
Visa
Ares Management
Migdal Insurance and Financial Holdings
La Maison Partners

Global footprint

Where Behalf has talent and traffic

Workforce by country
3 countries with
team presence
🇮🇱 Israel80%
🇮🇷 Iran10%
🇺🇸 United States10%
3 countries shown

Market sentiment

What the market is saying about Behalf

An AI-synthesized read of the highest-engagement posts about Behalf on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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